Commercialization Leaders Deliver Functional Transformation, with Sean Sheppard [Episode 1082]

Sean Sheppard is the Managing Partner at U.plus. Introducing innovation requires the specialized role of commercialization leaders, either to grow the innovation from within or to find a partner who can from without. Sean shares the attributes of such a leader and how their innovation operating model works. Their functional transformation is a subversive approach toward changing behaviors. They celebrate small wins so their partners can then tell the story to their own stakeholders and continue to get the resources to be successful.

About the Host:

Connect on LinkedIn

Order Andy’s new book Sell Without Selling Out on Amazon

Learn more at AndyPaul.com

Sponsored by:

Revenue.io | Unlock exponential growth with an AI-powered RevOps platform

Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos

Blueboard | A rewarding alternative to President’s Club